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The 2016 Advancing Justice Conference (AJC) is the first and only national conference in the Asian American and Pacific Islander (AAPI) community focusing on civil rights and social justice. Over 700 AAPIs from across the U.S. will come together to address issues facing our fastest growing populations. The theme will focus on civic engagement and building our electoral and social power in support of economic and racial justice. Conference attendees will participate in two days of panel discussions, caucus sessions, skills and capacity building, trainings, and networking receptions.

Questions? Email conference@advancingjustice.org
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Wednesday, March 30 • 2:15pm - 3:45pm
Election Campaign Basics 101

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Step by step primer on implementing a non-partisan campaign, from analyzing the electorate to targeting, crunching numbers, and developing effective tactics.

Moderators
avatar for Tracy Zeluff

Tracy Zeluff

President, GroundWorks Campaigns
Tracy Zeluff has more than 25 years of organizing experience. In 2009, Zeluff and her two partners started GroundWorks Campaigns, which engages and mobilizes people to win electoral, legislative and issue campaigns. GroundWorks provides political field consulting services for candidates, community groups and labor organizations to build power to win. As the senior partner at GroundWorks Campaigns, Zeluff plays a leading role in strategic planning... Read More →